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What makes USBTCW

Hey! We're USBTCW!

WHAT MAKES ALLEGRA K

Hey! We're USBTCW!

We're Here to Redefine Happiness
through Fashion.

Welcome to USBTCW, where we believe fashion should spread joy. Our clothing is designed to make self-expression effortless, helping every woman feel confident, comfortable and unmistakably herself.

OUR HISTORY

2004

USBTCW was born in Hong Kong and started its journey on Amazon.

2013

Our U.S. office and warehouse opened and the USBTCW trademark was registered.

2021

The official direct-to-customer USBTCW website launched.

2023

The brand reached more than 50 million impressions and introduced a renewed identity.

2025

More than 500,000 customers around the world joined the USBTCW community.

OUR COMMUNITY

#USBTCW — style made happier together.